blog

LCBO 2023 Spirits Update Representing our spirits clientele, we participated in the Drinks Ontario webinar hosted by the LCBO, gaining valuable insights into spirit sales in Ontario. Excitingly, on page 6, we discovered that sales of American whiskey have seen a notable increase. For your convenience,...

Leveraging Diverse Influencers for Maximum Impact Influencer marketing isn’t a one-size-fits-all approach. Different influencers bring unique perspectives, audiences, and credibility to a brand’s message. At Branding & Buzzing, we have firsthand experience in crafting influencer strategies that reach multiple segments effectively. One standout example is our...

In today's digital landscape, marketing agencies are increasingly turning to artificial intelligence (AI) to streamline processes, enhance creativity, and boost campaign performance. For food brands seeking to stay ahead of the curve, integrating AI into marketing strategies can offer significant advantages. However, it's crucial to...