Why Using a Mascot Works: The Case of Jarritos’ Luchador In today’s fast-paced marketing world, brands need to cut through the noise and make a lasting impression. One way to do this? A mascot. Mascots have a unique ability to humanize a brand, create emotional connections,...
At our food marketing agency, we understand the excitement and anticipation that comes with a major announcement. Whether it's the launch of a groundbreaking product or the addition of a new board member, getting the word out is crucial. The question is: how do you...
Embarking on successful sales campaigns requires a strategic approach backed by validated best practices. As your trusted food and beverage marketing agency, we present to you a comprehensive plan featuring Meta's proven strategies to enhance the performance of your future sales objectives. Dive into the...
Stay in the loop with the latest Instagram updates! Check out three cool features on Instagram Reels that food marketers and restaurants can start using right away. 1. Get Creative with New Reels Editing Tools Instagram is making it easier to create awesome videos with new editing...
Would you be able to name every type of logo on the spot? There must be millions of styles, right? WRONG But before we break it down what is a logo? A logo is a symbol or design used to identify a company or organization, as well...
You don't need expensive equipment or a lot of time to create engaging and creative ads. We have given you a starting must have list. Here are some tips to enhance the effectiveness of your creative: 1. Opt for vertical videos: Since most people hold their...
Celebrate with us as we share some exciting news from one of our client's esteemed members! Old Forester, owned by Brown-Forman and a proud member of the Distilled Spirits Council of the United States AKA CHEERS! (a valued client of Branding & Buzzing), has unveiled...
Welcome to Part One of our Instagram Paid Partnership series. In this segment, we'll discuss the significance of paid partnerships. At Branding & Buzzing, we have been collaborating with influencers since 2011, back when they were known as "tweeters." Now, our influencer marketing program emphasizes compensating...
