blog Archives - Branding & Buzzing

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22 Feb What is Clubhouse and Should Your Brand Be On It?

Posted at 16:51h in blog

No, we’re not talking about Club House, the spices and seasonings elevating foodservice menus year-round.

22 Jan Word on the Feed: The Metric That’s More Important Than Instagram Likes Right Now

Posted at 16:53h in blog

In a world where likes and comments reign supreme - that's you, Instagram - a new metric is taking top billing for post algorithm greatness.

22 Jan Branding & Buzzing Designated as 2020 Hospitality Heroes

Posted at 13:56h in blog

As seasoned marketers, Sean Beckingham and Marian Staresinic know the power of collaboration. So, when two of their foodservice clients approached them about helping Canada’s struggling restaurant industry during COVID-19, the duo immediately got on board.

19 Jan Gallery: Recipe Creation with Bonne Maman

Posted at 21:58h in blog

Over the course of 2020, 10 influencers created new recipes and resulting imagery using Bonne Maman Intense Fruit Spread products. These evergreen content pieces for the brand were then shared on the creators' social profiles, garnering a collaborative total of over 208,437 impressions. [gallery type="rectangular" link="none"...

22 Dec Five 2021 Social Marketing Trends to Know (& Which Ones We’ve Already Successfully Launched!)

Posted at 16:01h in blog

2020 was certainly a year of change, and being a part of the foodservice industry and social marketing space had been no exception.