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Establishing your RTB, KPIs, and ROI for Marketing plan and Strategy  In marketing, it's essential to understand the basics that drive success. Three key elements are Reason to Believe (RTB), Key Performance Indicators (KPIs), and Return on Investment (ROI). These help in creating strong campaigns, measuring...

Laptops Down, It's Cocktail Time: Exploring the Manhattan Cocktail     [video width="1080" height="1920" mp4="https://brandingandbuzzing.com/wp-content/uploads/2024/07/MANHATTAN-WITH-TEXT.mp4"][/video]   In today's fast-paced world, taking a moment to unwind with a meticulously crafted cocktail can be a transformative experience. While there are countless options to choose from, few drinks exude sophistication and timeless appeal...

Why Brands Should Consider Extending Their Brand with Spotify Playlists     In today's digital age, connecting with your audience goes beyond traditional marketing channels. Brands need to find innovative ways to engage with their customers, and creating a Spotify playlist is one such creative strategy. Recently, No...