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[caption id="attachment_13712" align="aligncenter" width="300"] Social Media Marketing[/caption] Ads play a crucial role in the digital marketing strategy for promoting food products. While organic content used to dominate the landscape in 2015, Facebook launched its ad system. Since then there has been a gradual shift towards allocating...

Video has become an increasingly popular and effective tool for marketing for a variety of reasons. Here are some video tips that will take your restaurant marketing to the next level The Basics Hold your phone steady: One of the most important things to keep in...

Instagram Reels is the tool of today to help restaurants update their marketing strategy and reach new customers. Here is our step-by-step blog from our experience to get you started. Showcase Your Food: Use Instagram Reels to showcase your restaurant's most popular dishes by making...

This powerful tool turned 5 years old in 2023 and with over 500M daily users it is a tool worth considering. Google Lens in the Google app can help you explore the world around you, it uses your phone's camera to search what you see...

Copywriter - Contract Position As the Copywriter, you will craft copy/content for Agency clients and internal tasks as assigned by Agency partners. The role at times will be supported by the Agency’s strategic external copywriting director. The copywriter will be responsible for maintaining the tone and...

Social Media Manager Position Accountabilities Lead and manage Client account social media platforms that includes Organic and Paid, Influencer Marketing and Content Creation. The Social Media Manager will collaborate with Marketing Coordinator, Content Manager Copywriter and/or Graphic Designer for the successful execution of Client deliverables. Community Management...

There are lots of advertising options out there, even on a single platform; but are they an experience for those looking at it? Enter Facebook's Instant Experience, a dynamic creative advertisement add-on seen at the tap of a mouse or mobile finger.
While its videos may be short, introducing and involving your brand in the world of TikTok has the potential to see long-term benefits, especially brand awareness, exposure and sharing of promotional and/or evergreen content.
As seasoned marketers, Sean Beckingham and Marian Staresinic know the power of collaboration. So, when two of their foodservice clients approached them about helping Canada’s struggling restaurant industry during COVID-19, the duo immediately got on board.