What is it and Why Does it Matter? Email marketing is the use of email to promote products or services (or both!) and is used to cultivate a relationship between your company and your customers. This allows you an opportunity to keep customers informed of product...
The newest generation of consumers that brands and social media marketers should have on their radar is Generation Z. Known more colloquially as “Gen Z,” and born 1995-2015, this audience is regarded as the first generation of digital natives. They have grown up fully embedded...
The snow may be melting in Ontario, but some industry travellers, including Branding & Buzzing's own Sean Beckingham, are still feeling the chill of their recent outing, an ice fishing trip on Lake Winnipeg! 3 years ago, when Sean was on a work trip to a...
From Vancouver to Montreal, our staff went across Canada this Fall to bring fans of French’s and Club House behind the lines of some of our country’s top kitchens. Vancouver Ready to #ShareALittleRed with the West Coast, our Shanley Gibb headed to British Columbia, making her way...
