3 Reasons Why Taking Creative Risks on Social Still Works According to Sean Beckingham By Sean Beckingham, Co-Founder of Branding & Buzzing We’re back working with one of our very first clients, Toronto Festival of Beer, and this year feels like a reintroduction. With a new identity, a...
Gen Z: The Generation of Moderation (With a Canadian Flavour) At Branding & Buzzing, we’ve long known that beverage trends shift with each generation. But Gen Z isn’t just another consumer group — they’re leading a cultural reset in drinking habits. Whether you’re a Canadian beverage...
Why Trivia Nights Work for Influencer Marketing 1. They Create a Natural Buzz People love showing off their knowledge—and influencers love sharing unique experiences. A trivia night gives them content to post about in real time: stories, reels, behind-the-scenes banter, and competitive fun. And when those questions...
Why Pinterest Is a Powerful Tool for Creative Strategy at a Food Marketing Agency At Branding & Buzzing, a leading food marketing agency based in Toronto, we’re always refining how we collaborate with clients and bring creative visions to life. One tool that’s become an essential...
Why Prince Edward County is Home Base Our agency, Branding & Buzzing, started in downtown Toronto, Ontario and we continue to do work in and around the city. But today, our core team lives and works in the Bay of Quinte region and our office is proudly located...
[caption id="attachment_14154" align="aligncenter" width="900"] [/caption] When food brands change their packaging, they usually communicate it clearly and strategically to avoid confusion and maintain trust. Here are the most common ways they tell their customers: 1. On-Pack Messaging "New Look, Same Great Taste" – a common phrase printed...
Cracking the Instagram Code: Adam Mosseri's 2025 Playbook for Creators At Branding & Buzzing, we're all about serving up the freshest insights to keep your brand sizzling. When Instagram's head honcho, Adam Mosseri, dishes out the latest on how to thrive on the 'Gram in 2025,...
