Navigating the Social Media Maze: The Challenges Agencies Face in Content Creation Sean Beckingham, Agency Partner When I first read the recent article about Instagram's new rectangular layout for the Posts tab, it got me thinking about the ever-evolving landscape of social media and the impact these...
Hiring :: Social Media Manager Are you a hands-on social media pro who can create content, manage campaigns and build community — all while staying on deadline and on brand? Do you love working with influencers and helping brands show up authentically online? Can you juggle...
A Year After Meta's Ban on Canadian News: My Take on the Impact and the Need for Resolution Sean Beckingham One year ago, the Canadian federal government had a significant dispute with Meta, resulting in the social media giant banning Canadian news from its platforms. As someone...
Ontario's Enhanced Support for Cattle Farmers: A Boon for Food Service Operators and Marketing Agencies The Ontario government recently announced increased support for cattle farmers, a move set to benefit both food service operators and marketing agencies. This initiative is poised to bolster the entire food...
Discover the Charm of Calvados: A Taste of Normandy with a Modern Twist Calvados, the apple or pear brandy from Normandy, France, is a hidden gem in the world of spirits. Renowned for its rich history, versatility, and distinctive flavor profile, this spirit has been enjoyed...
Establishing your RTB, KPIs, and ROI for Marketing plan and Strategy In marketing, it's essential to understand the basics that drive success. Three key elements are Reason to Believe (RTB), Key Performance Indicators (KPIs), and Return on Investment (ROI). These help in creating strong campaigns, measuring...
The Ultimate Guide for Food Brands Launching a Restaurant Campaign: The Power of Explainer Videos In today's fast-paced digital landscape, food brands launching a food service campaign must effectively capture the attention of busy restaurant owners and operators. One of the most impactful strategies is creating...
Experience Culinary Excellence at "Flame to Table" with Chef Matt Basile Date: Sunday, August 11th, 2024 Time: 5:30 pm Location: Sand & Pearl, 1705 County Rd 12, Prince Edward County, ON Tickets: $195 per person Purchase your tickets HERE. Branding & Buzzing is thrilled to present a one-of-a-kind culinary event, "Flame...
