Move Over, Model. Slide by Actor — Meet the Testimonial Talker, the Content Creator Changing the Game Forget influencers. Forget models. There’s a new content creator in town — and they’re redefining how brands show up online. Introducing the Testimonial Talker. They're part spokesperson, part entertainer, and fully...
5 Things People Are Loving About the New Instagram Edits App At Branding & Buzzing, we're always tuned in to the latest social tools shaping content creation—and when it comes to discovering the next big thing, our own Ruby Castle has a sixth sense for it....
Understanding the Gen Z Shift: Why Low ABV is the New Standard in Canadian Alcohol Marketing At Branding & Buzzing, we work at the intersection of cultural insight and strategic execution for the alcohol industry. As specialists in the space, we are seeing a significant shift...
How Wine Brands Can Use Social Media to Engage the Next Generation of Collectors (and Why Hiring a Beverage Marketing Agency Matters) If you're a wine brand still treating social media as an afterthought, it’s time to rethink your strategy. The next generation of wine collectors—especially...
A Note from Sean Beckingham From time to time, you’ll see personal posts from me here on the Branding & Buzzing blog. These entries don’t always reflect what’s currently happening at the agency — sometimes they’re about my travels, memories from the past, or just things...
We’re Always Learning—So Your Content Always Performs At Branding & Buzzing, part of what you pay for when you work with us isn't just our execution—it's our curiosity. Our agency fees go beyond day-to-day campaign work; they include continuous learning and platform exploration, so we’re always...
BE A TFOB TESTIMONIAL TALKER Hey everyone! We’re celebrating 29 amazing seasons of the Toronto Festival of Beer - and guess what? We want you to help us tell the world. This year, Beerfest is throwing the ultimate Birthday Bash because, let’s be real, you only turn...
📢 CASTING CALL: UGC Content Creator (Behind the Camera) 📍 Location: Toronto (local applicants only)📆 Shoot Date: Half-day during last week of May 2025💰 Paid gig — rate to be discussed based on experience📩 Apply by: May 15th 2025 🎬 CAMPAIGN: TFOB – POV POUR We’re creating a...
