Swalty (ˈswɔl-ti) adjective A flavor profile that combines sweet and salty elements in a single dish or snack.Example: "The chocolate-covered pretzels had the perfect swalty balance." A culinary trend that enhances taste by blending sugary and savory flavors, creating a satisfying contrast.Example: "Salted caramel ice...
What Is a Mukbang and Should I Use It for Food Marketing? In the ever-evolving world of food marketing, trends come and go, but some stick around long enough to become powerful tools for brands. One such trend is the Mukbang—a unique video format that has...
The Power of a Simple Gesture In a world of digital everything, sometimes the most meaningful moments come from something as simple as a handwritten note. 💌 We recently had our client send a small gift and a personal note to an influencer—no campaign, no expectations, just...
just in case anyone ever wants to make a seamless carousel and wants to know the dimensions 2-PACK SEAMLESS CAROUSEL Width: 2160 px x Height 1350 px 3-PACK SEAMLESS CAROUSEL Width: 3240 px x Height 1350 px 4-PACK SEAMLESS CAROUSEL Width: 4320 px Height: 1350 px Thanks to our Ruby Castle for...
Looking Back at the Pandemic 5 Years Ago: How Branding & Buzzing Supported Restaurants During Lockdown As we mark the five-year anniversary of the COVID-19 pandemic's onset, it's a moment to reflect on the resilience and adaptability demonstrated by countless businesses, particularly in the hospitality sector....
Instagram is at it again – More Changes! "Instagram just can’t sit still, can it? Another day, another algorithm update that changes the way we play the social media game." Marian Staresinic, Partner at Branding & Buzzing But don’t worry—we’ve got you covered. Let’s break down...
The Power of Mood Boards in Branding When it comes to branding, visuals speak volumes. At Branding & Buzzing, we rely on mood boards to bring brand identities to life. These carefully curated collections of colours, visuals, and words help bridge the gap between creative vision...
🚨 BREAKING NEWS FOR SOCIAL MEDIA MANAGERS 🚨 Your content might be getting chopped, squished, or awkwardly cropped! 😱 Avoid social media disasters—check out the 2025 Safe Zones for Content Sizing before your next post goes live. Because nobody wants their text cut off like a bad...
Work from home? Edit in your sleep? This is your job. Do you spend way too much time on Instagram Reels? Know the perfect video length for max engagement? Love making snappy, eye-catching edits? Then you might be exactly who we’re looking for! Branding & Buzzing is...
We're Hiring: Video Editor for Social Media (Remote) Are you obsessed with Instagram edits? Do you know the latest run times? Love a punchy, engaging story? If you're always on top of trending transitions, effects, and formats, we want to hear from you! At Branding & Buzzing,...
Navigating Rising Costs: How Restaurants Can Balance Diner Expectations and Profitability The restaurant industry is no stranger to challenges, and over the past year, rising operational costs have put even more pressure on owners. They’re tasked with maintaining profitability, paying staff fairly, and retaining customers who...
🚨 Another update from META! 🚨 Want to optimize for reach? META just shared key insights on how to do it. 📲 Watch this video to learn the best strategies View this post on Instagram A post shared by Adam Mosseri (@mosseri) If reach is your top KPI, don’t miss...
Staying Inspired: How We Keep Ideas Fresh at Branding & Buzzing Coming up with fresh content ideas for clients is a never-ending challenge. Creativity is key, but let’s be honest—sometimes, the best approach is to take a tried-and-true idea and make it your own. At Branding...
How To Turn Reels Attention Into Action At Branding & Buzzing, we know there’s no single formula for creating Reels that grab attention. They can be funny, mesmerizing, or thought-provoking. They can surprise, educate, or introduce audiences to something new—like a must-try restaurant, a trending ingredient,...
Behind the Scenes: How Agencies Work Hard to Maximize Meta Ads for Clients When it comes to running successful ad campaigns, there’s a lot happening behind the scenes that most people don’t see. At Branding & Buzzing, we pride ourselves on staying ahead of the curve,...
Why We Use Influencers and Content Creators in Our Paid Digital Ad Strategy In the ever-evolving digital marketing landscape, staying ahead means knowing what works and why. At Branding & Buzzing, we’ve been buying paid media since 2015, when Meta first introduced ads, and have learned...
Mastering Digital Media Buying on Meta: Why Strategy Matters At Branding & Buzzing, we’ve been leveraging Meta's advertising tools since 2015—when Facebook’s ad platform was still in its infancy. Over the years, we’ve grown with the platform, becoming experts in navigating its complexities, and today, we...
Instagram’s New Photo Sizes: Here’s What You Need to Know Our social media manager, Ruby Castle, is always on the hunt for the newest updates and trends. She tipped off our team about these changes so we could stay ahead of the game—and now, we’re sharing...
Why Hiring a Marketing Agency is the Smartest Move for Your Event In today’s competitive marketing landscape, success requires more than just a great product or service. It demands strategic thinking, creative execution, and a deep understanding of audience behavior. That’s where hiring a marketing agency...
Why Highlight Reels Are a Must-Have for Your Marketing Campaign In today’s fast-paced digital world, capturing and holding attention is no small feat. This is why highlight reels have become an essential tool for marketing campaigns. These short, high-impact videos tell a story, evoke emotion, and...
By Partner, Sean Beckingham Between October 31 and January 7, I traveled across North America, hitting Vancouver, Winnipeg, Chicago, and Florida. Each stop was a mix of work, new connections, and memorable experiences. This series will cover the highlights from each place, including learning about the alcohol...
Exploring TAGby: Revolutionizing Instagram for Foodies and Marketers Alike Instagram has always been a haven for food enthusiasts, with its visually stunning content making us crave everything from drool-worthy burgers to artisanal desserts. But what if the platform could be more than just a space to...
Meta’s New Fact-Checking Policy: What It Means for Paid Ads As digital marketers and Facebook Business Partners, staying ahead of changes to Meta’s policies is essential for running successful campaigns. Recently, Meta announced updates to its fact-checking policy, and this shift has sparked widespread discussions across...
Each partner at Branding & Buzzing asked ChatGTP why people chose our agency. This is what it said...
Marketing VS Branding Marketing is like asking someone on a date. Branding is the reason they say yes. Think about it: marketing is what gets people’s attention. It’s the flashy ad, the catchy email, or the social media post. Take the example of Nike: - Their marketing might get you to...
