Blog

By Sean Beckingham It's been more than 15 years since I produced and directed a fashion campaign. While Branding & Buzzing had undertaken a few projects in the past, such a lingerie shoot, Eaton Centre campaign and Manulife Centre winter ads, we eventually made a conscious...

A Night of European Elegance: Wine & Culinary Pairing at La Palma At Branding & Buzzing, we believe the best way to experience wine is through great food, expert pairings, and immersive storytelling. That’s exactly what we created at La Palma, where we hosted an exclusive...

Is TikTok gearing up for a shift towards longer, horizontal videos? The recent buzz suggests so, and it’s sparking speculation about the platform's future direction. Could this change be influenced by Apple's latest release, the Apple Vision Pro? This mixed-reality headset promises a blend of...

We'd like to remind our readers that our food marketing agency is the Canadian agency of record for DISCUS. Here's an insightful article by Nicola Carruthers, published on January 23, 2024, discussing the positive trajectory of rye whiskey in the market. Titled "Rye Smile: America’s Original...

25 ways PR and marketing firms can thrive   1. Establish and communicate your mission and principles early. Stay true to both. 2. It may be obvious, but be the best at what you do. 3. Build/ and nurture lasting relationships: be the company people know, like and...

Are you considering hiring a marketing agency to boost your business’s visibility and reach? Collaborating with the right agency can be a game-changer for your brand, but it’s crucial to ask the right questions before making a commitment. Here are six essential questions to ask...

In the ever-evolving landscape of food trends, a new wave is sweeping across the industry – the rise of Nostalogic foods. These are products designed not just for sustenance but to enhance overall well-being, combining nutritional benefits with a focus on natural and wholesome ingredients....

In the ever-evolving landscape of technology, artificial intelligence (AI) and augmented reality (AR) have found their way into unexpected realms, including the culinary world. Imagine a lively Mexican food fiesta where the fusion of Meta and AI transports guests into a virtual realm of flavors,...

Branding & Buzzing: Who We Are in 2024   We take pride in our deliberate boutique agency of 14+ years, a choice driven by our passion for genuine connections. As agency partners, we genuinely appreciate and enjoy working directly with clients, selecting brands that resonate with us....

🎄✨ Tis the Season for Tree-mendous Holiday Fun! 🌲🌟 🌾🎄 As our agency winds down from a season of cultivating connections with our farming clients, we're still savoring the harvest of holiday cheer. While we reflect on the past, peer into the future, and gear up...

In the ever-evolving landscape of artificial intelligence, Google continues to push the boundaries with its latest language model, Gemini AI. Designed to surpass its predecessor in both power and capability, Gemini stands as a testament to Google's commitment to advancing AI technologies. What sets Gemini...