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Already one of the more healthy, comforting condiments found in household pantries across Canada, and the world, Bonne Maman wanted to keep the fruit goodness coming - even virtually - to its jam-loving audiences throughout 2020 - and the results were both hopeful, beautiful and...
As part of Bonne Maman's 2020 digital marketing strategy, 11 Canadian influencers hosted giveaways, allowing their audiences to enter for chances to win products and swag on the influencers' own profiles. Giveaways were accompanied by product art created by the influencers themselves, matching their aesthetic...
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