We use social media marketing to strategically engage audiences, promote brands, and track success across platforms like Instagram, Facebook, LinkedIn, TikTok, and more.
Foodservice
Foodservice – Social Media Management
Strategy
We’ll pinpoint your audience, what they need, why you’re in the best position to help them and how you’ll do it.
- Define the businesses and distributors that would benefit from your products.
- Identify the channels that make the most sense for you and your audience.
- Set aggressive but realistic short- and long-term goals.
Content Calendars
We’ll create your story, deliver it regularly and make sure it’s always hitting the mark.
- Give your brand a unique voice, look and feel.
- Customize your messages to your channels.
- Establish your clear point of difference.
Publishing
We’ll keep your channels fresh and relevant so your audience always has a reason to visit and always leaves with something valuable.
- Receive content in advance for approvals.
- Manage the conversations your content spurs and keep them moving in the right direction.
- Anticipate platform/channel changes/updates and tweak accordingly.
Reporting
We’ll track your progress against your goals so you know what’s working well, what could be working better and why.
- Have easy-to-understand reports you can share with colleagues.
- Identify potential ambassadors, retailers and restaurants.
- Reset goals as they’re met and exceeded.
“Our social media program enables us to reach culinary professionals through real-time and convenient means of communication. We are impressed with Branding & Buzzing’s strong social media track record; from idea to execution.”
Bjoern Leyser, Vice President
– McCormick U.S.